If you’re a TV junkie, you might have ran across the Unilever beauty soap line, Dove advertisements featuring “average-looking” commercial models. I say “average-looking” by media standards, to which the majority dictates, I didn’t mean to offend. This line of ads running across the globe is dubbed “Campaign for Real Beauty“.The above version, entitled “Evolution”, was produced in Toronto, Canada, directed by Tim Piper and Yael Staav of Reginald Pike. Tim also conceptualized the whole thing together with Mike Kirkland of world-renowned advertising agency Ogilvy.Amazing how in Continue reading ‘Beauty Version 2.0′
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